What does a Lead Demand Planner do?

Demand planners work in a company’s supply chain to utilize analytical, marketing, and sales data to estimate future product demands. They develop an effective forecast model by paying attention to industry trends and demand patterns. They monitor and report essential changes to sales forecasts, business strategies, and budgets. They support company management with risk assessment and activities to help mitigate the risk and propose and implement solutions that accurately improve demand forecasts.

Demand planners conduct merchandising project reviews looking for their promotional effectiveness and perform competitive pricing analysis and review of merchandising strategy. They manage and prioritize steps for execution, inventory, or shipments based on customer specifications and available parts. They create and generate statistical forecasts using historical data, seasonality, and variability metrics and coordinate logistics to deliver launch products and support marketing materials. Demand analysts need a bachelor's degree in business, supply chain, or related fields and a minimum of three years experience in demand planning or a forecasting role.

EducationBachelor's Degree
Work/Life Balance
3.5 ★
Salary Range--
Career Opportunity
3.5 ★
Avg. Experience2-4 years

Lead Demand Planner Salaries

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Glassdoor Estimated Salary

Lead Demand Planner Career Path

Learn how to become a Lead Demand Planner, what skills and education you need to succeed, and what level of pay to expect at each step on your career path.

Lead Demand Planner
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Principal Demand Planner
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Lead Demand Planner Insights

Read what Lead Demand Planner professionals have to say about their job experiences and view top companies for this career.
Senior Demand Generation Manager
9 Dec 2021

“There is an unlimited opportunities to learn new stuff and get to work with people from various backgrounds.”

Demand Planner
5 Nov 2020

“Nothing to say Friendly and cosy full and good”

Senior Demand Planner
14 Aug 2019

“Work schedule is flexible and colleagues are nice to work with.”

Regional Supply Planner
19 Oct 2019

“Respect work and personal but now its bad.”

Demand Generation Manager
25 Sep 2020

“I was given an amazing amount of flexibility and choice in my career path with constant support along the way.”

Supply Planner
1 Nov 2020

“Good work and life balance (Not for my team but mostly)”

Amore PacificAmore Pacific
Demand Planner
28 Mar 2021

“Good for work and life balance”

Demand Planner
17 Jun 2021

“Exposure to some of the best minds in lighting industry and good growth opportunities”

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Lead Demand Planner Interviews

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Supply Chain Analyst
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Lead Demand Planner jobs

Frequently asked questions about the role and responsibilities of a lead demand planner

The most similar professions to lead demand planner are:
  • Supply Chain Planner
  • Supply Chain Manager
  • Supply Chain Specialist
  • Supply Chain Analyst

The most common qualifications to become a lead demand planner is a minimum of a Bachelor's Degree and an average of 0 - 1 of experience not including years spent in education and/or training.