What does an Assistant Marketing Coordinator do?

Marketing assistants support the marketing team with planning, executing, and tracking marketing programs, and with the development of new marketing strategies. Their responsibilities may include analyzing data to monitor campaigns and evaluate results, creating and managing the production of marketing collateral, helping with the organization of events, and providing project-specific administrative support.

Marketing assistant positions may require a Bachelor's degree in marketing or in a related field, and while some employers require previous experience in sales, marketing, or advertising, the role is typically a good entry-level position for a career in marketing. Most marketing assistants have excellent communication and organizational skills.

  • Support the marketing team with planning, implementing, and monitoring marketing campaigns
  • Assist with the production of marketing materials and collateral
  • Help organize and coordinate marketing events such as conferences, webinars, and trade shows
  • Evaluate data and create reports on key metrics in order to monitor campaign effciency and analyze trends
  • Write and edit content for different platforms such as social media, website, and press releases
  • Provide administrative and project support for a variety of marketing programs
  • Bachelor's degree in marketing, business, or related field preferred
  • 1+ years of experience in marketing
  • Strong written and verbal communication skills
  • Attention to detail
  • Superior organizational and time management skills
  • Knowledge of relevant marketing tools and applications is a plus

Average Years of Experience

0 - 1
49%
2 - 4
39%
5 - 7
0%
8+
12%

Common Skill Sets

AdvancED EXCEL
Composure
Positive Attitude
Microsoft Word
Outlook
Microsoft EXCEL
Powerpoint
Adobe Indesign

Assistant Marketing Coordinator Seniority Levels

L2
Assistant Marketing Coordinator
No Salary Reports
L3
L4
Market Research
10% made the transition
Digital Marketing
21% made the transition
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Assistant Marketing Coordinator Salaries

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