Meesho Snapshot
Democratise internet commerce for everyone.
Founded by two IIT-Delhi graduates, Vidit Aatrey and Sanjeev Barnwal in 2015, Meesho is India’s only true e-commerce marketplace. Meesho, which stands for "meri shop" or "my shop", connects millions of consumers with small sellers across India.
India’s unorganized retail represents a c.$800bn+ Target Addressable Market (TAM), which is 80-85% of the overall retail sector. In India, e-Commerce is expected to grow to c.$170-180bn by 2027 (c.35% CAGR ‘22-’27) led by nearly 500mm online shoppers in India, versus the current c.200mm base. This growth is expected to be led by consumers who are transitioning directly from unorganized trade to e-Commerce, especially those in the rising middle class of India. Meesho’s differentiated business model focuses on the underserved small sellers and value-first consumers. Leveraging tech innovations, seller-friendly policies and an asset-light structure, the platform has emerged as the lowest-cost destination catering to India’s price-conscious customers.
With a vision to be the e-Commerce destination for the next billion Indian consumers and enable 100 million small businesses to succeed online, Meesho is democratizing internet commerce in India. The company provides sellers with a range of industry-first benefits such as zero commission and the lowest shipping cost. Over 1.4 million sellers are registered on Meesho, growing their business by tapping the company’s massive customer base, state-of-the-art tech infrastructure, pan-India logistics at the lowest cost through third-party logistics providers in an ‘Everyday Lowest Cost’ channel for sellers.
With ~80% of Meesho’s 140 million annual transacting customers coming from tier 2+ cities and towns, the company has been instrumental in bringing new-to-e-commerce users online. Meesho has made e-Commerce more accessible, affordable and engaging for a unique and underserved ‘non-affluent’ user segment. With a strong value proposition of Everyday Lowest Prices, the platform hosts one of the largest selection of unique products (>65% product listings are unique to Meesho).
Meesho has so far raised ~$1.1 billion and was valued at c.$5 billion in its last round of funding, making it one of India’s most well capitalized growth names in the consumer internet space. It was also the first Indian startup to secure funding from Meta (Facebook). Other marquee investors such as SoftBank Vision Fund, Prosus Ventures, Elevation Capital, Sequoia Capital, Fidelity and BCapital Group have backed the company across multiple rounds.
Be an agent of change. Join us today. We are hiring!
India’s unorganized retail represents a c.$800bn+ Target Addressable Market (TAM), which is 80-85% of the overall retail sector. In India, e-Commerce is expected to grow to c.$170-180bn by 2027 (c.35% CAGR ‘22-’27) led by nearly 500mm online shoppers in India, versus the current c.200mm base. This growth is expected to be led by consumers who are transitioning directly from unorganized trade to e-Commerce, especially those in the rising middle class of India. Meesho’s differentiated business model focuses on the underserved small sellers and value-first consumers. Leveraging tech innovations, seller-friendly policies and an asset-light structure, the platform has emerged as the lowest-cost destination catering to India’s price-conscious customers.
With a vision to be the e-Commerce destination for the next billion Indian consumers and enable 100 million small businesses to succeed online, Meesho is democratizing internet commerce in India. The company provides sellers with a range of industry-first benefits such as zero commission and the lowest shipping cost. Over 1.4 million sellers are registered on Meesho, growing their business by tapping the company’s massive customer base, state-of-the-art tech infrastructure, pan-India logistics at the lowest cost through third-party logistics providers in an ‘Everyday Lowest Cost’ channel for sellers.
With ~80% of Meesho’s 140 million annual transacting customers coming from tier 2+ cities and towns, the company has been instrumental in bringing new-to-e-commerce users online. Meesho has made e-Commerce more accessible, affordable and engaging for a unique and underserved ‘non-affluent’ user segment. With a strong value proposition of Everyday Lowest Prices, the platform hosts one of the largest selection of unique products (>65% product listings are unique to Meesho).
Meesho has so far raised ~$1.1 billion and was valued at c.$5 billion in its last round of funding, making it one of India’s most well capitalized growth names in the consumer internet space. It was also the first Indian startup to secure funding from Meta (Facebook). Other marquee investors such as SoftBank Vision Fund, Prosus Ventures, Elevation Capital, Sequoia Capital, Fidelity and BCapital Group have backed the company across multiple rounds.
Be an agent of change. Join us today. We are hiring!
