Pros
The company has a strong drive to stand out from the competition and to become the best in the industry. Best place creative, aggressive and always be able to think out of box. Team building activity like hiking, Christmas party, family day...
Top down org structure, but skip-level communication is also encouraged.
Cons
Improvement is always emphasized, not a great place for status-quo lovers. Minimum bureaucracy so beware if you are used to power-driven culture.