They call you for a in person meeting, Review your Vocational skills, Work Portfolio Then ask your reference skills, networking seminars you have attended in past, about your domain expertise in Marketing or Real Estate with notable builders and vendors and fellow channel partners You will get to choose if you wish to lead a new vertical, or a follow the current reccuring brands retainers for their Social media and traditional marketing funnel. This allows you to make a choice and then find ways to contribute creatively to the team