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      Head of Creative Interview

      19 May 2026
      Anonymous interview candidate
      New York, NY
      No offer
      Negative experience
      Average interview

      Application

      I applied online. I interviewed at ProperExpression (New York, NY) in Feb 2026

      Interview

      After an AI Interview, one or two personality tests and a video that I had to record, I've had a first call with an assistant who didn't know the ins and outs of the role, after which I got rejected without feedback. The role was stated as "head of creative" which turned out to be "senior designer" with no explanation.

      Interview questions [1]

      Question 1

      What software do you use?
      Answer question
      avatar
      ProperExpression response
      2w
      Thank you for taking the time to share this. Candidate experience matters to us and this feedback is worth addressing directly. A few points of clarification: our process does not include AI interviews. The recorded video is a standard step we use so candidates can speak in their own words before a live call. There was also one personality assessment, not two. That said, there are two things you raised that are fair. The role change from Head of Creative to Senior Designer was a real shift in our needs and it should have been communicated clearly to every candidate in the pipeline. It was not and that is on us. You deserved a straight explanation before investing more time in the process. On the screening call, we hold our team to a high standard of preparation and it sounds like that call fell short of it. We are taking that seriously. We have a standing commitment to provide feedback to any candidate who asks for it. If you would like that conversation, please reach out to us directly at hr@properexpression.com. Happy to provide any information we can, and we mean that. We appreciate honest reviews. They help us build a better process and we are genuinely working to do that.