Boden Reviews

3.0

47% would recommend to a friend

(361 total reviews)
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Johnnie Boden

69% approve of CEO

57% positive business outlook

Boden has an employee rating of 3.0 out of 5 stars, based on 361 company reviews on Glassdoor which indicates that most employees have an average working experience there. The Boden employee rating is in line with the average (within 1 standard deviation) for employers within the Retail and wholesale industry (3.5 stars).

Reviews by job title

361 reviews
1.0
17 Apr 2026

Avoid avoid avoid

Anonymous employee
Recommend
CEO approval
Business outlook

Pros

You will quickly learn to be self-sufficient due to limited guidance

Cons

I initially enjoyed my time at the company. Early on, I felt listened to and valued, which created a positive first impression. Unfortunately, that experience did not remain consistent over time. The working environment increasingly felt chaotic, with limited forward planning and a lack of clear structure. Many processes appeared outdated, and the quality of briefs was consistently very poor, among the weakest I have experienced. Work was often assigned with little context or clarity around expectations, requiring employees to chase basic information before meaningful progress could begin. Briefs frequently changed mid project, resulting in repeated revisions and avoidable inefficiencies. Despite this, deadlines generally remained fixed, even when delays were caused by missing or evolving information. The sign off process also felt overly complicated and misaligned. Multiple stakeholders were often involved but without clear ownership, which regularly led to late stage changes and further rework. There also appeared to be a lack of clear leadership within the creative function. Communication and support for the team could be inconsistent, and direction was not always clearly defined. This sometimes resulted in a working environment that felt reactive rather than strategically led. Promotions at times placed individuals into roles before they had fully developed the experience required, which could contribute to unclear direction and inconsistent decision making. The organisational structure felt top heavy, with overlapping responsibilities and a number of roles that did not always have a clear purpose or add obvious value. This created confusion, duplication of effort, and limited accountability. Constructive feedback or suggestions for improvement were not always well received. In some cases, raising concerns could be perceived as negativity rather than engagement, which discouraged open dialogue and allowed recurring issues to persist. There was also a perception that progression and opportunities were not always linked purely to performance or capability. Combined with limited diversity at senior levels, this contributed to a culture that could at times feel insular and resistant to new perspectives. Frequent last minute changes often required additional hours to meet expectations, which could lead to burnout. Recognition for this extra effort was inconsistent. Overall, while there are talented and supportive individuals within the organisation, clearer leadership accountability, stronger planning, improved briefing standards, and a more open culture around feedback would significantly improve the employee experience

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Boden Response
3w
Thankyou for the feedback. We really appreciate this, and take on board your comments going forward.
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Glassdoor has 391 Boden reviews submitted anonymously by Boden employees. Read employee reviews and ratings on Glassdoor to decide if Boden is right for you.