Overworked. Underpaid. Apathetic Leadership. - Anonymous employee Airfoil Group Employee Review

3.0
4 Jun 2021
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

-Cool office -politically progressive -Quality individuals -holiday/anniversary/birthday gifts -company parties -interesting clients

Cons

-Poor company organization + no standard operating procedures: Files are kept on different hosting platforms and it is impossible to find necessary client assets. And there are no standard operating procedures, it depends on the team and individual management making it difficult to keep up with different review processes/timelines/projects. Microsoft was once a client and now they use it religiously even though it consistently makes things harder. There is also no formal on boarding process for new clients (internally) so no one on the account understands the strategy or the processes. -Leadership cares more about the clients/new business/senior leadership than the internal needs of employees implementing strategy. Often times this creates additional and unnecessary work for people who are already swamped. -No formal HR department. It is run by the COO so there is no “neutral” party to bring company issues to. Employee company evaluations ask the wrong questions to provide insight on operations. Too stuck on bragging their “values” than to actually carry them out. -Unsure how to handle difficult conversations with clients and employees, they end up creating an overly-crafted message that doesn’t accomplish anything. -The split between digital and comms makes work more complicated than it needs to be. -Focused on getting business so they don’t set expectations with the client and work with companies they know are racist/misogynistic even though it goes against their values. Also along the lines of image- several accounts are for a large well known tech company that has too much work for the small team, and they cut them a deal to keep the business for show. Ultimately overworking employees and leaving not enough room for better client relationships.

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Airfoil Group Response
4y
Being an agent of change in a business that is established, doing time-honored work in a proven model requires patience and determination as a leader. Airfoil is a 20 year old agency with an amazing reputation that has decided to evolve because the market demands it. Evolution results in growing pains, and Airfoil is growing rapidly. As leaders we may make more measured moves that lead to slower change on some fronts, but this is not to be confused as apathy. You were a key part of Airfoil’s evolution and we are deeply grateful for what you built here. I’m sure your patience wore thin at times. Mine does too. I agree with some of what you mentioned - for example - our tech stack and process optimization. But when you say something like ‘cutting rates’ or ‘racist/misogynistic client’ - it tells me we missed an opportunity for more open dialogue to better arm you. Our DE&I efforts in the past few years could have really helped here. From the tone of this message on the whole, I think we missed a number of those opportunities. How unfortunate. I hope everyone who reads this understands that every company has flaws, something will always go wrong, and it's not necessarily a matter of what those flaws are - it's a matter of whether or not you’re surrounded by people that want to bring solutions to the table. We’re glad you’ve found a new home that makes you happier. Best wishes to you and your family. Jon Pielak, President - Airfoil Digital

Explore other reviews about Airfoil Group

5.0
16 Feb 2023
Recommend
CEO approval
Business outlook

Pros

Great team atmosphere to work in and grow in your professional career. Exciting clients to work with and a great team of leaders.

Cons

None i can think of.

4.0
25 Jan 2017
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

You will learn PR and marketing skills from some of the smartest and most creative communications professionals in the industry. You do not have to work at a global agency to do this. In fact, the mid-sized agency environment and culture at Airfoil allowed for endless learning, growing and experimentation. You'll work hard. This is a good thing. You'll be out of your comfort zone most of the time. That's good too. Airfoil has a true commitment to professional development. Whether it be agency-wide PD sessions or individual/tailored leadership coaching, each employee had the opportunity to improve their development and Airfoil provides the resources to do it. Rock star client service is one of the many differentiators for Airfoil. We did great work and clients loved us for it. Knowing how to address a client's needs and guide them to the best solution (and in the most professional way) comes naturally to Airfoil. Most importantly, Airfoil cares for every single employee. It's in the DNA of the company and I truly felt part of the Airfoil family, even when I moved on.

Cons

Client management - this is difficult for all agencies as clients have a tendency to "scope creep." Based on my time at Airfoil, there was room to improve here. Employees were typically placed in areas of specialization (e.g. B2B or B2C) which I feel may have stumped their growth in other areas/industries. Developing employees with more well-rounded skill-sets (via exposure to a variety of accounts, industries, etc.) may also have allowed for more seamless staffing on accounts.

4
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Airfoil Group Response
7y
Thank you for sharing your feedback from your time at Airfoil. We are so glad you felt like part of the family during your time here as well as after your departure. We hope you have found success in your current career path.
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