Pros
Ideas led marketing - Coming from outside recruitment, I've felt like I've had a lot of room to bring my ideas to the table and think of new angles. It's a fast-paced environment and a lot of hard work that might take a while to get used to, but I think this is one of the reasons it's been successful. If you can match it, it's very rewarding, but don't come in expecting to coast. The team is hugely supportive and friendly, and you don't feel like just a cog in a machine. You'll always know exactly what you need to be doing, goals and objectives are very clearly laid out with proper task management. As someone who generally needs a checklist to work from, it's been very helpful.
Cons
Some of the tech is fairly outdated which can slow progress, but this is improving