Zero accountability from those in HO making constant changes that have damaged the reputation Reynolds worked so hard to build. The team use to be know as the category advisers but have lost their customers trust because of the constant flood of useless products that don’t sell.
The hardest working part of the company (TM’s) are being robbed of their hard work by unrealistic goals that make it nearly impossible to hit their quarterly SIP goals. This means they lose thousands of dollars of income because the BAT team/Global Graduates at HO who make the big bucks, can’t properly forecast, causing shortages of the top selling items.
** Most important, BAT does no Value their people, they are all numbers!