7 Sept 2018
Anonymous employee
Shore Fire Media Response
7yIt’s always disappointing for both the employer and employee when the chemistry isn’t right and they part. Being an entertainment publicist is not right for everyone. The hours are long, especially for newcomers, the pressures can be great, and the personalities are large.
We think that there’s great opportunity for growth here. All of our senior publicists grew up in the company and were promoted from junior positions, and there is great sharing of information, advice and feedback from among all staff. While it’s true that there’s greater turnover among staff for whom this is a first job, we find the reason is usually because they did not have prior experience in PR and find that it’s not for them.
Since Shore Fire reps so many top-level entertainers and companies, our clients do expect a level of care and attention to detail that might sometimes feel like micromanaging to a new staffer.
We don’t penalize staff for lateness but we do ask them to let us know if they’re going to arrive late. No one here can remember the last time a staffer was admonished over being late.
Our CEO has divided time between NY and NJ offices very successfully for throughout most of our years in business, years during which the company and its clients have won numerous awards and kudos. We have been exploring options to increase opportunities for staff to work remotely in the future, but for now most work is done in the company’s NY, Nashville and Los Angeles offices.