Pros
1. Company is clearly focused on moving an innovative nine year old startup towards profitability and growth. 2. Proliferation of "must have" features and functionality on a flexible platform is proceeding well 3. Customers are supportive of the improved areas of the business 4. Team members are seasoned, leaned in, supportive and driven by a strong culture - have achieved a lot as a lean company 5. Management and team leaders are providing a deep layer of executional acumen that aligns with the overall GTM objectives
Cons
1. Business assumptions haven't always reflected reality as the market begins to shift and Swift is quickly learning to adjust 2. The next stage of the company means an evolving organization which not everyone is prepared for 3. Not everything can be a priority so some very hard choices have to be made for the success of the company - tech direction, skillsets, capacity for growth