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TaCito Direct Marketing

Is this your company?

Listen to the negative views on glassdoor because they’re 100% true. - Anonymous employee TaCito Direct Marketing Employee Review

1.0
6 May 2019
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

You get to wear jeans, 1 hour off for lunch, your own desk, small company so you honestly know everyone.When TaCito says “customer comes first”, he 100% means it—even at the expense of his employees well/being. At FIRST, the CEO is great, an intelligent man who loves his community and does charity for children.

Cons

So, before I accepted the offer I read these reviews—I found them concerning but I ignored the gut feeling. I should have listened. For starters, I stated up front that I have a specific math-based specialty (and I enjoyed being creative but not as a career), I value home-life balance, and a structured working environment; they ultimately did not bring any of those despite agreeing that they did. The normal day is from 9AM- 6PM, I would often get to leave around 7:30- each day working in the report. There wasn’t a structure—there were the CEO and president who told you a list of jobs —wouldn’t prioritize/give deadlines/any specification they wanted but you had to guess correct because honestly you would be cursed out anyway. ..because both the CEO/owner and the president will curse you out. The President will make editing personal. Instead of saying “fix it because blah” he will chastise & lecture you how you are incompetent and stupid for making a mistake. He sees making mistakes as you not understanding what he wants versus a beginners mistake—he will repeat “I’m not calling you stupid or insulting” but will out-right say it if you apologize. The work he asks of you is a priority and then...the CEO asks you do something simultaneously. No warning, no deadline. So if you work on one assignment with care the other (CEO or President) will insult you and ask why you haven’t finished the assignment he gave you. Also, you will be asked to edit the CEO’s random articles he decides to write. He ‘writes like he talks’ and apparently he talks like a small child; passive voice and grammatical errors off the wazoo. I have written IN MANY different contexts; from philosophical, exploratory, research, lab reports, Memorandums, Emergency Criterion for geology, Psychological, statistical, consulting reports—and my mother was an English teacher; I have had my fair share of editing and being edited. While editing his articles, I did not make his mistakes personal. I understand that no one writes a perfect first draft—- and my role, as an editor, focuses on the writing—- not the individual making the writing mistakes. As an editor, I provided solutions/examples on how he could rewrite some stuff and fix certain logic jumps present in his draft. Unfortunately, my logic/grammatical/syntactical corrections weren’t really chosen because they didn’t ‘sound like him...It’s often surprising because he went to Harvard business school, boulder, and SMU which always made me wondered how he survived writing as he did. Helping the CEO with personal projects also got me in trouble with the President and IT director —so I essentially wasted my time seeing that he didn’t take any of my suggestions. Ultimately, editing the article without making mistakes personal made the interaction with the President so much worse. There are two individuals making up the IT department. There is the director who honestly should be paid more and represent more of a software architect. Both President and CEO curse him out and complain of a coding project takes, to their standards, ‘too long’—-neither CEO or President have ever coded and do not possess realistic expectations of coding projects. If you try to explain to them, they get mad—-badger you with unrelated questions, and ultimately assume you don’t know why you’re doing because if they don’t comprehend what you’re doing—-you’re doing it wrong. There isn’t an HR department regarding complaints/other—so if you don’t like it...quit. My mental health was so bad that both my spouse and mother told me I should quit 2 weeks in and I worked there for 42 days because I tried to hold out. Referring back to acceptance of the Business Intelligence Analyst position, it’s important to note that I have a MS in Applied Statistics & Data Analytics—- so I believed the Business Analyst position would at least require me to do some analytical work—no. I did clerical work, input variable to a template and managed social media; so when I wasn’t an absolute pro within the first week the phrase ‘why did we hire you’ or ‘Writing reports is why we hired you’, and if I knew that straight up I wouldn’t have accepted the job because I know that formatting reports were the weakest skill in my graduate and undergraduate degree.

Explore other reviews about TaCito Direct Marketing

5.0
28 Apr 2021
Recommend
CEO approval
Business outlook

Pros

I have worked here over a year now and started right before the pandemic! Our CEO vowed to keep everyone employed and their paychecks coming, which he did! He truly cares for and supports his employees. We work really hard, but also have a lot of fun doing it and are frequently rewarded for our hard work! This is a small team (which could also be seen as Con), but that makes us all the more closer! We truly are a work family!

Cons

We're a small team, so a lot of work falls on each person, but that gives you ownership and something to really be proud of! We do not make our customers sign contracts, so our monthly business is not guaranteed and it can be stressful when revenue is down. The pandemic definitely did not help! Two feisty Italian men run this company, so their passion sometimes comes across harshly, but they honestly just really care about the success of this company!

1.0
7 Jan 2026
Recommend
CEO approval
Business outlook

Pros

- Supportive staff in the List/Data team, graphics department, and some of the sales staff. - Clean office environment. - Good for experience

Cons

- Management has little to no understanding of technology, but still assumes that you are wrong because they have been in this business for 45+ years. - The base assumption is that you are wrong, so no matter what you say, they will focus on one thing they don't agree with and then break down everything else you present to them because of that. - Empty promises- Accepted a salary at the start of the offer, and then lowered the salary within 4 months of working there because "it could no longer be justified" even though at the start, a salary increase within the first 6 months was promised. Relocation was promised after a couple months at the company, and that was never provided, either. - Outdated documentation and poor training. If you don't do all work perfectly, any mistake you have made will be brought up in your next performance review and then used as justification to cut your salary. There is no room to grow. You just have to be right 100% of the time or it's the end of the world. - No clear expectations were communicated in the performance reviews. Just "be better overall" with no clear instructions on what to work on or what to practice. When you ask "how can I improve?" "I don't know, but just be better." - Management style fosters fear and stress more than anything else. Your salary could be cut or you could be yelled at about a procedure that has been in place for years even before you got there because one day the CEO or vice president decided to look at that procedure and decided it needed to be changed. - Benefits are terrible. There is no 401k even offered until you are 1 year into the company, which was not explained prior to accepting the offer.

1
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TaCito Direct Marketing Response
3mo
This person was a total mis-hire. He represented skills, education, abilities and proficiencies that never materialized. We should have released him in month 1, but we gave him the benefit of our doubts and gave him the opportunity to right-size. He was very disorganized, made several costly data mistakes, could not, and would not, follow directions, presented incomplete work, was not thorough, nor did he ever take initiative. He had no common sense, nor did he appraise his own work product. This was clearly his first job, but represented that he had work experience. He Never did clearly understand his job, his responsibilities, nor the business of what he was hired to do. He was never promised relocation. The 401 K waiting period is for all employees who hire on. His pay was reduced in lieu of releasing him, and it was his decision. He has no on site work experience and is unqualified to identify this company as an old fashioned company. His only experience was temp service. We kept him through the Holiday season from Thanksgiving through January, as a gift, and then let him go at the end of January. We have several employees who have been at TACITO 30-40 years, over 25 years, and longer.
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