Great culture, great product, great vision - Marketing Director TruRating Employee Review

5.0
4 Jul 2025
Recommend
CEO approval
Business outlook

Pros

Having worked in several remote startups, I’ve seen how easily cohesion and culture can slip when everyone is focused solely on keeping things moving. TruRating is the complete opposite. From day one, people come first here. The team is rewarded with fun activities, thoughtful gifts, and surprise days off. The culture actively fosters personal growth and genuine collaboration across teams. The structure is refreshingly flat, so regardless of your title, your voice is heard and respected. You’re empowered to lead initiatives, shape strategy, and make decisions. The product itself is truly unique, and having a patent behind it reinforces just how differentiated the offering is in the market. What makes it even more exciting is how the company continues to invest in innovation. You can genuinely feel the momentum building!

Cons

I don't have any, it's great to be a part of TeamTru.

Explore other reviews about TruRating

5.0
9 Oct 2023
Recommend
CEO approval
Business outlook

Pros

I’m a huge believer in our product and our vision (which is why the equity component is compelling). Our leadership works hard, and our founders truly embody the word “entrepreneur.” The team also genuinely wants to help each other out.

Cons

Specific to the job: very lengthy sales cycle since we’re selling a solution that touches what most enterprises see as a high-risk moment (payments). Just something to be aware of. About the broader company: a few too many recurring meetings. I can swallow it thanks to the many Pros of working here, but it’s a pain

2.0
4 Nov 2024
Recommend
CEO approval
Business outlook

Pros

Product offering is truly disruptive and solves a real need in the market for higher customer feedback response rates. That is off-set by an extremely long sales cycle and small addressable market given the lack of technical partner enablement on a retailer's POS. Founders genuinely work to create a positive, fun work environment but that doesn't filter down into the day to day work within the sales organization.

Cons

Honestly the worst sales job I've ever had. No one has hit quota in years (if ever) and the sales cycle is extremely long - well over 1 year. The hardest part is the micro-management of every sales activity. Calls are recorded, you have to log every call and meeting, there is no top of funnel support, and you have to send hundreds of emails per week as part of the arduous KPI process. CRM maintenance takes a long time - checking boxes, updating next steps in the sales process, etc. You honestly spend more time doing mindless administrative work than actually selling.

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