Scoppechio Reviews

You can't believe a word of what management tells you. I started at Creative Alliance (now Scoppechio) a couple years ago and there was a great mix of employees: a bunch of pros that had a lot of experience in the business, a lot of younger employees not far removed from college, and everything in between. When our new CEO came on board, heads started to roll (mostly more experienced, presumably higher-paid heads). The new CEO was sold to employees as a creative dynamo, but it seemed obvious he was there to reduce the salary load on the company, presumably to make it more attractive to potential buyers. He actually seems clueless when it comes to good creative. Management is not real interested in remembering what they've promised while interviewing. Get it in writing.

For young account people, they will hire you right out of school and expect you to know everything. There is no training, it's trial by fire. This leads to you being belittled by the creatives for not knowing answers to questions. And once you lose their respect, they'll make fun of you behind your back. If you think you can rely on older/more seasoned account people, you can forget about that too. Most are passive aggressive buck pushers who seem to also have no clue what they're doing. For creatives, they will hire you out of town promising the moon and the stars. Then when you arrive you'll end up working on terrible health care print ads for 8 to 10 hours a day. I guess they hire so many creatives from out of town because Louisville creatives simply don't want to work there. Even if you can leave on time, which requires you to work through lunch every day, you'll be told you should stay late to be seen by management. And the biggest problem, leadership. I didn't work there when the owner was in control. I don't know what it used to be like, but it's a mess now. You see posts on Glassdoor about, "progressive company that has 'growth' on the horizon" and "some may not like the new direction." Yes, agencies need to change and evolve. But come on, you know those are agency posts. Who puts "growth" in quotes? They read like an internal robot cobbled them together and they went through four rounds of copy revisions before being published. The "new direction" that needs to happen is the CEO needs to be replaced. He's a yeller, a screamer and I was told by multiple creatives he once gave a profanity-laden speech to the entire creative department, informing them all that they didn't matter. This was followed by him cussing out a respected Creative Director who had been there 20+ years. He leads by fear and if you're not in his inner circle, you can forget about having a career there. The CEO assumes he is a creative and spends too much of the agency's money, time and resources on pitches he can't land. But hey, he was responsible for the agency getting new carpet! His crowning achievement.