You should go into this job with a short-term mindset. Get in, make some money, get out, go somewhere better.
There is a lack of transparency between the C-Suite and their employees, which I assume is because there's no clear vision of where company is headed. Probably towards being sold. That could be for the best, as there's a large group of people who, for all their complaining and low morale, have stuck around out of comfort and routine.
Back to management, where there's no apparent rhyme or reason behind "strategic" decisions. As a whole, the mindset of this company is outdated. There's not enough regard for the well-being of SmartSign employees (no paid maternity leave!), very little flexibility and understanding when it comes to inclement weather, appointments, etc. Every single minute of work missed is expected to be made up, even if tasks are completed. Do not expect summer Fridays or federal holidays off. There's no leaving early because you've finished all your work for the day. They are NOT generous in terms of time off, with very little regard for employees who need to travel around the holidays.
Overall, it's an uneasy, distrustful environment, both of management towards staff and vice versa. It's not until you've found a better opportunity that you fully realize how toxic this place is. You won't be rewarded for going above and beyond, and the atmosphere overall is stagnant and deflating.