Trust your gut - Anonymous employee Bio-tiful Dairy Employee Review

1.0
19 Nov 2018
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

Biotiful Dairy has exciting potential to be a wonderful brand that could grow to become national treasures like Propercorn and Vita Coco. Kefir is a growing trend that doesn’t seem to have a short shelf life. Unfortunately the founder and CEO of Biotiful Dairy completely lets down the company she has founded. The people you work with can make or break a role. I was lucky to work with some fantastic people within Biotiful including my Marketing Manger Katie who carried the company and shone in her role.

Cons

The founder however absolutely destroyed my experience. She is quite simply rude, disrespectful and unkind. She made the environment dreadful to work in. Her patronising and condescending attitude wasn’t enjoyable to be around. She is very unprofessional and attacked employees on personal reasons rather than professional grounds. She often commented on my appearance and the appearance of other members of the team. She may be an expert in finance but she has no clue or experience in managing people. I would highly recommend not applying nor taking a job at Biotiful as you will regret it. I have never worked with somebody with a completely disregard for common decency. I truly wish I had not wasted a year in this toxic environment. I am writing this as I do not wish anyone to experience this environment or her. Unless you want an interesting story to tell dinner guests.

Bio-tiful Dairy Response
6y
Thank you very much for your feedback, it is taken on board. Whilst it resembles a personal attack (regrettably and highly dubiously allowed by this website, without any checks or verifications), I acknowledge the sentiment. We certainly do not always get everything right, and a start-up is naturally a challenging environment which is not for everyone. Thankfully, free will allows all of us to make timely choices regarding our employment and indeed what it takes for a high-growth brand to succeed, which fits in perfectly with able, ambitious and focused individuals. As we grow fast as a business, we are committed to continuously reviewing the processes and improving the experience, giving the right individuals the best opportunity to thrive and excel, making a real difference, unlike any other job.

Explore other reviews about Bio-tiful Dairy

3.0
20 Feb 2026
Recommend
CEO approval
Business outlook

Pros

Breakfast Sometimes friendly Fast paced

Cons

Pushy Last minute change of plans

1.0
24 Mar 2025
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

The only real positive was the free products in the office. The product itself is well-formulated with quality ingredients and genuinely supports gut health.

Cons

Unfortunately, this was the most difficult workplace experience I’ve had. Many of the employees were hardworking and decent, though there were also a few who were consistently rude and ungrateful, which affected the overall team dynamic. However, the core issue stemmed from the Founder & Managing Director, Natasha Bowes. Her lack of people skills was genuinely surprising. I found her to be condescending, unapproachable, and often disrespectful towards both staff and external stakeholders, including building management and neighbouring businesses. She came across as disconnected and lacking empathy in day-to-day interactions. While she clearly possesses strong business acumen, this was overshadowed by her poor leadership and ineffective mentoring style. It’s a credit to the Biotiful team that they remained dedicated in such a challenging environment.

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