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Shopee
3.6
Regional Content Specialist, SEO & AI Experimentation Analyst (Regional LATAM, SEA)
Singapore
Minimally 1 year of experience in SEO content or digital content strategy for websites, blogs, or product/category pages.…
30d+
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UPS
3.4
Marketing Analyst
Tampines New Town
Possess a Bachelor’s degree in Marketing, Business, or a related field. In addition, the role supports data-driven decision-making by analyzing and reporting……
30d+
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VK Transformation
3.6
Digital Marketing Consultants
Singapore
VK Transformation is a fast-growing 8-year-old strategic consulting and full-fledged digital marketing agency, headquartered in Singapore, dedicated to……
30d+
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EnerVenue
3.9
Head of Marketing
Remote
Easy Apply
Own and evolve EnerVenue's brand identity, messaging, and visual language across all touchpoints. Lead PR and analyst relations strategy to build credibility……
4d
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WPP Media
3.5
Associate Manager, SEO
Singapore
$5,000 - $5,500 (Employer provided)
Assess current client SEO strategies and identify opportunities for improvement and growth. Begin mentoring and guiding junior analysts, providing feedback and……
30d+
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Wolters Kluwer
3.7
Senior Analyst - Tax
Singapore
$6,000 - $8,500 (Employer provided)
SEO and analytics: use data to guide content decisions. This is a fulltime role and is based in Shenton Way, Singapore with hybrid work setup (work from home 3……
30d+
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TANGSPAC SEARCH PRIVATE LIMITED
Senior IT Analyst (6 months contract)
Singapore
$11,500 - $14,800 (Employer provided)
Work with databases such as MongoDB and MySQL to understand data flow and optimise front end data fetching. Collaborate with backend teams working with Node.js,……
30d+
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PropertyGuru Group
3.5
Real Estate Intelligence Strategist
Singapore
Act as a spokesperson and subject matter expert for media enquiries on property market trends and data. Build and maintain dashboards and data models that track……
30d+
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SuperAI
Content Marketing Manager
Singapore
Bachelor's degree in Marketing, Communications, or related field. Conduct regular competitor analysis and stay current with industry trends in web3, AI, and……
30d+
content manager jobs in Singapore SuperAI jobs in Singapore
TOKEN2049
2.4
Content Marketing Manager
Singapore
Bachelor's degree in Marketing, Communications, or related field. Conduct regular competitor analysis and stay current with industry trends in web3, AI, and……
30d+
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Shopee

3.6

Regional Content Specialist, SEO & AI Experimentation Analyst (Regional LATAM, SEA)

Singapore

Department Marketing

LevelExperienced (Individual Contributor)

LocationSingapore

Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.

About the Team:

Shopee is hiring an AI-driven Regional Content Specialist to drive SEO content strategy, experimentation, and execution across multiple markets.

This is a hybrid role combining content writing, SEO strategy, and data-driven experimentation. You will leverage AI tools to produce and optimise content at scale, while designing structured experiments to improve organic search performance and AI/LLM visibility.

You should be comfortable writing and editing content, building content strategies, and analysing performance data to continuously refine and scale what works.

Job Description:

Strategy, Experimentation & Performance

Develop and execute AI-driven SEO content experiments, including prompting frameworks, content structures, and publishing strategies.
Conduct keyword research, search intent analysis, and keyword gap analysis to identify scalable content opportunities.
Track and analyse content performance (traffic, rankings, engagement, AI visibility) and translate insights into actionable improvements.
Support and lead SEO/GEO initiatives and regional content experiments across markets.
Maintain content trackers and reporting systems, and prepare regular performance reports.

Content Ideation & Execution

Plan and manage SEO content calendars based on trends, search demand, and business priorities.
Produce, edit, and publish AI-assisted and human-written content (articles, category pages, other website landing pages).
Optimise on-page SEO elements, including meta tags, internal linking, and structured content formats (e.g. FAQs, comparisons).
Manage content workflows and ensure quality across writers and contributors.

Collaboration & Mentorship

Collaborate with regional and local teams to align SEO content with campaigns and category priorities.
Guide and mentor writers and interns, ensuring consistency in SEO and editorial standards.
Support the creation and distribution of the department newsletter to communicate key updates, initiatives, and persona features.

Requirements:

Minimally 1 year of experience in SEO content or digital content strategy for websites, blogs, or product/category pages.
Strong writing, editing, and grammar skills, with the ability to factor in cultural nuances and adapt content to local contexts
Hands-on experience with AI tools (e.g., ChatGPT, Gemini, Perplexity, Claude) for content creation and optimisation.
Strong understanding of SEO fundamentals (search intent, keyword research, on-page SEO).
Experience with SEO and analytics tools (e.g. Google Search Console, Ahrefs, Google Analytics, Keywords Planner).
Strong data-driven mindset, with the ability to analyse performance and improve content outcomes.
Comfortable working in experimentation-driven environments with rapid iteration.
Able to work independently and take ownership of projects with minimal supervision.
Experience managing content workflows and mentoring junior contributors is a plus.

See company reviews

Working here doesn’t have to be a secret

3.6

Recommend to a friend
Approve of CEO
CEO: Chris Feng
2,876 Ratings

Shopee

3.6

Regional Content Specialist, SEO & AI Experimentation Analyst (Regional LATAM, SEA)

Singapore

Shopee

3.6

Regional Content Specialist, SEO & AI Experimentation Analyst (Regional LATAM, SEA)

Singapore

Department Marketing

LevelExperienced (Individual Contributor)

LocationSingapore

About the Team:

Shopee is hiring an AI-driven Regional Content Specialist to drive SEO content strategy, experimentation, and execution across multiple markets.

You should be comfortable writing and editing content, building content strategies, and analysing performance data to continuously refine and scale what works.

Job Description:

Strategy, Experimentation & Performance

Develop and execute AI-driven SEO content experiments, including prompting frameworks, content structures, and publishing strategies.
Conduct keyword research, search intent analysis, and keyword gap analysis to identify scalable content opportunities.
Track and analyse content performance (traffic, rankings, engagement, AI visibility) and translate insights into actionable improvements.
Support and lead SEO/GEO initiatives and regional content experiments across markets.
Maintain content trackers and reporting systems, and prepare regular performance reports.

Content Ideation & Execution

Plan and manage SEO content calendars based on trends, search demand, and business priorities.
Produce, edit, and publish AI-assisted and human-written content (articles, category pages, other website landing pages).
Optimise on-page SEO elements, including meta tags, internal linking, and structured content formats (e.g. FAQs, comparisons).
Manage content workflows and ensure quality across writers and contributors.

Collaboration & Mentorship

Collaborate with regional and local teams to align SEO content with campaigns and category priorities.
Guide and mentor writers and interns, ensuring consistency in SEO and editorial standards.
Support the creation and distribution of the department newsletter to communicate key updates, initiatives, and persona features.

Requirements:

Minimally 1 year of experience in SEO content or digital content strategy for websites, blogs, or product/category pages.
Strong writing, editing, and grammar skills, with the ability to factor in cultural nuances and adapt content to local contexts
Hands-on experience with AI tools (e.g., ChatGPT, Gemini, Perplexity, Claude) for content creation and optimisation.
Strong understanding of SEO fundamentals (search intent, keyword research, on-page SEO).
Experience with SEO and analytics tools (e.g. Google Search Console, Ahrefs, Google Analytics, Keywords Planner).
Strong data-driven mindset, with the ability to analyse performance and improve content outcomes.
Comfortable working in experimentation-driven environments with rapid iteration.
Able to work independently and take ownership of projects with minimal supervision.
Experience managing content workflows and mentoring junior contributors is a plus.

See company reviews

Working here doesn’t have to be a secret

3.6

Recommend to a friend
Approve of CEO
CEO: Chris Feng
2,876 Ratings

15 Data/SEO Analyst jobs in Singapore

Working here doesn’t have to be a secret

Working here doesn’t have to be a secret