The Customer Intelligence team is hiring a Prospect Development Specialist to generate sales pipeline growth through strategic prospecting, relationship building, and innovative client engagement for SAS’ Marketing Technology solution – Customer Intelligence 360.

You will engage in the execution of strategic sales and marketing activities involving prospective and/or current customers with a focus on prospect pipeline development and customer experience management in support of new business acquisition.

As a Senior Associate Prospect Development Specialist, you will:

• Arrange and conduct discovery meetings to qualify potential sales opportunities and measurable pipeline growth.
• Create compelling and tailored messaging, email marketing, and outreach strategies to capture the attention of new and existing clients.
• Execute prospecting campaigns with precision, managing various channels such as email, phone, social media, webinars, and virtual events.
• Generate, maintain and optimize leads, opportunities, and client interactions within our CRM system to ensure a healthy and efficient sales pipeline.
• Identify and target potential clients and partners through extensive market research, social media, and licensed tools
• Organize and staff networking events (in-person and virtual) to cultivate strong, lasting relationships with key decision-makers
• Develop an in-depth understanding of our Customer Intelligence 360 software products and effectively communicate their value propositions to clients through engaging presentations and product demonstrations
• Collaborate closely with the sales and marketing teams to create innovative lead generation and deal-closing strategies
• Embrace curiosity, passion, authenticity and accountability. These are our values and influence everything we do.

Additional competencies, knowledge and skills

• Self-Motivation: Believes their actions and decisions directly influence the outcomes in their life, and they are in control of their results, setting and meeting goals.
• Customer Centricity: Prioritizes understanding and solving customer problems; anticipates needs and delivers value-aligned solutions that drive business outcomes.
• Sales Planning: Applies detailed, structured sales approaches in their planning efforts to drive deal progression and successful outcomes.
• Previous Martech (Marketing Technology) experience
• Marketing/Customer Experience related background