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Gradient Financial Group

Engaged employer

Gradient Financial Group reviews about "management"

51% positive business outlook

Reviews by job title

36 reviews
3.0
18 Jan 2023
Recommend
CEO approval
Business outlook

Pros

Food day once a month. Summer hours.

Cons

Given how much the Gradient Group of Families generates, salaries are insulting. They invest far more in their financial advisors than they do in their employees. Meetings involve being "called on" much like teachers did in high school and on-demand role play is a regular. The office environment leaves a lot to be desired. Don't let the pool table or other arcade-style games fool you. The pay is pathetic and upper management doesn't listen.

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Gradient Financial Group Response
3y
Dear Former Employee, We have reviewed the comments listed in your review. It is unfortunate that your experience is not what you thought it would be. We believe that our employees are our most valuable asset and strive to stay competitive with our entire compensation package including pay. In addition, role playing is a component of sales as it helps prepare beforehand on what you may face when going into a call and helps build confidence in the material. Although you are no longer an employee with Gradient, we wish you the best of luck in your future endeavors.
4.0
10 Oct 2023
Recommend
CEO approval
Business outlook

Pros

I have worked here for a little over 5 years and love the flexibility and family focus of the company. I work with a great team and management that wants to help you succeed.

Cons

Health care benefits/insurance costs could be a bit better given the industry we are in.

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Gradient Financial Group Response
2y
Dear Current Employee, Thank you for taking the time to provide your thoughts about your experience with Gradient. We appreciate and thank you for your loyal years of service. Thank you for your advice regarding benefits. We continue to work on our benefits that we provide to employees. We hope that you have continued success at Gradient.
2.0
4 Feb 2026

Do not work here!

Recommend
CEO approval
Business outlook

Pros

Monthly food day and casual outfit for the most part

Cons

Upper management is extremely poor. Pay is low, benefits are some of the worst I’ve seen, and there is little regard for employees. Favoritism is a major issue—people can do the same work, yet recognition consistently goes to management’s favorites. I would only recommend working here if you’ve exhausted all other job options.

2.0
1 Apr 2026
Recommend
CEO approval
Business outlook

Pros

The office is clean and well-maintained, and the Arden Hills location offers ample parking and a straightforward commute. Social gestures like occasional "food days" occur, though they often feel like a superficial fix for deep-seated cultural issues.

Cons

Retaliatory Management & "Collective Punishment": Leadership style is centered on punishing the group for the actions of a few. Rather than addressing individual performance or conduct issues professionally, they respond with sweeping, restrictive policies that treat the entire staff like untrustworthy children. The "Bounty" Incident: To illustrate the level of toxicity: the Head of HR once sent a company-wide email offering a $5,000 bounty to identify an individual who sent an email disparaging the owners. This "whistleblower-hunt" created an immediate environment of fear and suspicion. Rigid Micromanagement: Professional trust is non-existent. Flex time was recently removed, and all employees—including exempt staff—are now required to "punch in and out" for every minute worked and every break. Outdated Technology: The internal systems and software are frustratingly behind the times. Much like the dated office decor, the tech infrastructure is clunky and slow, leading to daily "workaround" frustrations for many of us just trying to complete basic tasks. The Nepotism Factor: The "family atmosphere" often feels more like a cover for favoritism and nepotism. If you aren't in the "inner circle," expect to be pressured into taking on significantly more responsibility for little to no additional compensation. Poor Compensation & Development: Salaries are mediocre for the Twin Cities market, and the 401k match is well below industry standards. There is very little training provided; it is a "sink or swim" environment with no meaningful onboarding.

1.0
19 Sept 2025

Not enough to keep me there

Anonymous employee
Recommend
CEO approval
Business outlook

Pros

Monthly food days. Multiple companies

Cons

Lack of support from management.

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Gradient Financial Group Response
6mo
Dear Former Employee, We have reviewed the comments listed in your review. It is unfortunate that your experience is not what you thought it would be. It seems this may not have been the right fit, and we wish you the best in your future endeavors.
1.0
3 Jul 2023

Worst Place to Work

Recommend
CEO approval
Business outlook

Pros

First few months here were okay...free lunches, 2 days remote

Cons

The constant degrading from FSPs and lack of support from management team makes it unbearable. Expectations are too high with the tools were are given. We are expected to meet far too high of numbers, while at the same time having little to no incentive to do so. Every other department has bonus, raises, etc. We do not. Another big issue is the micromanaging. Whether it is being away from your desk for more than 5 minutes or talking to a coworker, if you're not online and available every single second you will get harped on. The fact that they are always aware of how available you are but never are available for help or support themselves is really telling. The overbearing way of explaining expectations makes it feel like school again, which is not what anybody needs from a job. With that the clique aspect of this job is insane. Lots of nepotism as almost everyone here is related to one another or knows someone. If you are not one of the above you are viewed as an outsider...again like high school. The admin team has an insanely high turnover rate. When people come in they stay for a month or two, then quickly move on as this department has so many issues. Recently though they stopped letting people move to other departments, which I think is not smart on Gradients part. Instead of investing in their employees by helping them find better fits or improving the admin team as a whole, they shut down any movement which drives people to leave the company. The benefits here are a joke as the dental does not even cover cleanings. Pay is also not comparable to other jobs and has a huge discrepancy between workers. The lack of movement/potential to grow at this company, especially on the admin team is null and void. If you're thinking about working here, please reconsider. There are MANY other places to work. So overall: benefits, pay, managers, coworkers, micromanaging, degrading language, shall I go on?

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Gradient Financial Group Response
2y
Dear Former Employee, We appreciate you taking the time to inform us as to how you felt about your time at Gradient. We have reviewed the concerns you brought forward. We’re sorry your experience wasn’t what you hoped it would be. Our philosophy is to manage people appropriately with their level of professionalism and performance. If we have an employee that is struggling, they will receive a higher level of management attention. There is unlimited opportunity at Gradient, and we find those who take ownership of their growth and development thrive in our culture. There will always be opportunity for growth within Gradient for people who earn it. Employee development is an integral piece of career progression. We believe that our employees are our most valuable asset and strive to stay competitive with our entire compensation package including pay. Gradient has become an industry leader due to our efforts recruiting and retaining some of the best talent in our industry. In this competitive environment, you can’t attain the level of success Gradient has, without offering employees a competitive compensation package. Although you are no longer with Gradient, we appreciate the work you have done and hope you are proud of what you accomplished during your time here. We wish you the best of luck in your endeavors.
2.0
25 Jul 2025
Recommend
CEO approval
Business outlook

Pros

* The actual employees are really good * All the employees are nice and show that they care (Up until management) * New president seems like a nice guy and shows promise that employee appreciation could turn in the right direction

Cons

* Low salary * Evident upper management does not care about employees * Not much of an opportunity to move in the company * Benefits are not great * Nepotism * Heard the owner say multiple times to different teams that they were "replaceable" and if they do not like the way things are going, they should "Build out their resumes". That does not exactly scream employee appreciation

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Gradient Financial Group Response
10mo
Dear Former Employee, We’ve reviewed your comments. It’s unfortunate that your experience didn’t align with your expectations. We prioritize our employees and remain confident that our compensation package, including pay, is competitive and reflective of the market. We make ongoing efforts to show appreciation and support for our team through both formal initiatives and everyday interactions. While we understand perspectives can differ, we feel this feedback doesn’t fully reflect our workplace or values. It seems this may not have been the right fit, and we wish you the best in your future endeavors.
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Glassdoor has 104 Gradient Financial Group reviews submitted anonymously by Gradient Financial Group employees. Read employee reviews and ratings on Glassdoor to decide if Gradient Financial Group is right for you.